29 years ago, I stood in front of a tiny, sunlit storefront with a dream in my heart and my life’s savings in hand. I called it Aurelia Boutique. I didn’t know much about running a business back then, but I knew one thing for certain: I wanted to help women feel beautiful, confident, and truly seen.

Over the years, Aurelia became more than just a boutique—it became a reflection of everything I loved. It was where I watched mothers and daughters shop together, where friendships blossomed in the fitting room, and where every new arrival was chosen with care and intention. It was a place built on connection, creativity, and community. Each piece told a story, and I felt honoured to help those stories find a home.

But time has a way of shifting what matters most. With a heart full of gratitude and eyes set on the future, I’ve decided it’s time to turn the page. My family is growing, and I’m ready to embrace this new chapter—one filled with slow mornings, giggles from my grandkids, and long lunches with old friends. As much as I adore fashion, this next season is about presence, simplicity, and love.

I have since closed down my physical store and opened this website to sell the remaining stock on hand. As part of saying goodbye and to thank you for being part of this incredible journey, we’re offering up to 80% off everything—not to make a profit, but to pass on the final pieces of this boutique’s legacy. For the first time, we’ve launched Aurelia Boutique online so our cherished customers—and new friends—can shop from anywhere before we close our doors for good. Once these pieces are gone, they are gone forever.

Thank you for every kind word, every shared moment, and every memory we’ve made together. Aurelia was built on love—and it’s with love that we say goodbye.

— With all my heart, Aurelia 💛